Summary
In a significant development, popular streamer Pokimane has finally unveiled the reasons behind her departure fromTwitch, the platform that served as the stage for her content creation journey over the past decade. Initially declaring her decision on January 31, Pokimane opted not to delve into specific details or disclose the platform she plans to migrate to, leading to widespread speculation within herTwitchcommunity.
For those unfamiliar with the name, Imane Anys, widely recognized as Pokimane, is a Moroccan-Canadian streamer who embarked on her Twitch streaming journey in 2013, initially focusing onLeague of Legendscontent.Pokimane swiftly ascended to become one of Twitch’s most prominent creators, boasting a dedicated following of over 9.3 million users. While renowned for her engaging streams and vibrant personality, she has diversified her content to include various games such asFortnite,Valorant,Among Us, and more. Notably, her Just Chatting streams on Twitch contribute significantly to her overall watch time on the platform.
Why Pokimane Left Twitch?
FollowingPokimane’s decision to leave Twitch, she explained her departure in apodcast, expressing her dissatisfaction with the current state of Twitch and the streaming landscape. She noted that the platform has undergone significant changes and, in her view, has regressed over time, which is the primary reason for her reluctance to invest all her time and energy exclusively in streaming. She voiced frustration with what she referred to as Twitch’s “messy behavior,” clarifying that she isn’t completely done with the platform but no longer wants to be emotionally invested in the company’s changes. Additionally, Pokimane criticized Twitch’s ban process, highlighting the delayed response even when clear violations occur.
Streaming star Pokimaneconcluded by stating her decision not to sign exclusively with any streaming platform in the near future. She expressed excitement about exploring other platforms such as YouTube, TikTok, and Instagram, emphasizing her desire to have fun and engage with different platforms based on her interests and excitement.
While there were speculations suggesting that Pokimane might shift to Trainwreck-represented streaming platform Kick.com, it’s worth noting that she has already started streaming on YouTube. The loss of Pokimane represents a significant setback for Twitch, the Amazon-owned streaming giant, given theplatform’s recent departure of several top streamers to competitors like Kickand Rumble over the past year. The future trajectory of Twitch in the streaming landscape remains uncertain, and ongoing criticism from various top streamers suggests a potential need for the platform to reevaluate and adjust its policies.
